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Vivid Games triples organic installs with yellowHEAD’s ASO strategy

Vivid Games triples organic installs with yellowHEAD’s ASO strategy

Vivid Games is a leading mobile games development studio in Poland. Their mission is to create insanely addictive, visually outstanding mobile games that connect players in the moments of joy. After the success of their Real Boxing mobile franchise, Vivid Games published Highway Getaway, an endless-running racing game.

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RESULTS

Close cooperation with Vivid Games’ design team, utilizing their product knowledge and yellowHEAD’s years of expertise and deep understanding of app stores, allowed to triple organic downloads and significantly increase revenue with ASO.

300%
Increase in Organic Daily Installs
#1
Rankings for Strategic Keywords
5,000
Average Daily Installs
Partnering with yellowHEAD on ASO for our new game right after its launch made us completely change our organic UA strategy. They helped us solve the issue of visibility by applying techniques that tripled organic downloads. And that has changed everything as we saw how much we had missed in the beginning of other apps’ lifecycle.
Jan Chichłowski

Jan Chichłowski

VP of Marketing, Vivid Games
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