Marketing news, trends & insights
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
App Store Optimization (acronym: ASO) is the process of optimizing your app page in the App Store and Google Play…
READ MORE
Understanding the Meaning of Creatives in Advertising Before discussing ad concepts, let's define what exactly creatives are in advertising. These…
READ MORE
TikTok’s meteoric rise across the world had an interesting start. Launched in 2016 as Douyin, it has grown to become…
READ MORE
The rise of TikTok is one of the most amazing stories of the past decade. The app was released in…
READ MORE
In-app events were introduced by Apple in 2021 as one of their newest features from the iOS 15 update. In-app…
READ MORE
Did you know that creatives are crucial for your app store conversion? That users don’t really read app pages —…
READ MORE
Web Marketers, meet ASO. App Marketers, say Hello to SEO. SEO is the process of generating organic traffic from search…
READ MORE
Table of Contents So what are Apple Search Ads? Why Use Apple Search Ads? Apple Search Ads placements Apple Search…
READ MORE
With competition growing by the second, standing out from the crowd is a challenge in today’s app stores. Although the…
READ MORE
Get the latest marketing news!
Don't like forms? Send us an email.
We're thrilled that you've taken the time to engage with us and learn more about what we do here at yellowHEAD.
Stay tuned for a response from us soon. In the meantime, feel free to check out our blog for some industry insights and tips on optimizing your digital strategy.
Best regards, The yellowHEAD team