Marketing news, trends & insights
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
This is a developing story and we will continue to update it as we understand more. Around May 24, the…
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2022 has been the year of change for ASO testing tools. Following the iOS 15 release, we were introduced to…
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yellowHEAD recently joined Wooga, SciPlay, and Storemaven for an eye-opening session to discuss gaming growth in a rapidly-changing mobile landscape.…
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It’s well established that paid user acquisition can impact an app's organic results and vice versa. However, many still think…
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Contextual marketing is the new buzzword in the mobile industry, and it will continue through 2022. This post was written…
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Many of you are about to head out for the holidays soon, but don’t turn on your OOO before reading…
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How custom product pages, in-app events, product page optimization, and changes to Apple Search Ads will change things for your…
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On June 7th, Apple held its Worldwide Developer Conference (WWDC21), which kicked off with some of the biggest announcements in…
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Major news for app developers! On Tuesday, Google announced that ratings and reviews will be localized by market starting in…
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