How Is Apple’s iOS 14 IDFA Update Likely to Impact Advertisers?

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Tips for Creating Compelling App Graphics

Tips for Creating Compelling App Graphics

16 July, 2018
ASO
Creative
ASKyH

Are you looking for ways to increase your app download conversions? You may be surprised - graphics are a huge…

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10 Ways to Boost Your Creative Thinking

10 Ways to Boost Your Creative Thinking

22 August, 2017
Creative
Best Practices
General

Wherever your work lands you on the marketing funnel – analytics, conversion, retention, biz dev – creativity is always needed.…

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Tips for Effective Video App Install Campaigns

Tips for Effective Video App Install Campaigns

20 July, 2017
UA
Creative
Best Practices
General

Video App Install Campaigns in the Lead If you’re an app developer, you know that building a scalable and monetizable…

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When Coming on Too Strong Is a Good Thing – The Art of Video Marketing

When Coming on Too Strong Is a…

11 January, 2017
Creative
Best Practices
General

As a newly single woman back on the dating scene, I often get advice to “not come on too strong”.…

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The Downfall of Banners?

The Downfall of Banners?

20 December, 2016
UA
Creative
Best Practices
General

Since the dawn of time, humans have been communicating with one another in various forms – sounds, gestures, cave drawings,…

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