Incremental Sales: What You Need to Know for the Best Outcomes

Marketing news, trends & insights

Pour yourself a cup of coffee, kick up your feet, and read some marketing material.

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Looking Back at the Best Holiday Ads in Recent Years for Inspiration

Looking Back at the Best Holiday Ads…

25 November, 2020
UA
Creative
Best Practices

It is not too late to start holiday marketing campaigns, although starting earlier  is always better. If you are unsure…

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Ad Creative Benchmark Report: What Converts Social Casino Users?

Ad Creative Benchmark Report: What Converts Social…

19 November, 2020
UA
Creative
Best Practices
General

Using the Alison Technology Platform, we analyzed 300M+ impressions across thousands of ads to see what creative strategies work best.…

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Online Video Advertising – The Performance Marketer’s Complete Guide

Online Video Advertising – The Performance Marketer’s…

12 November, 2020
UA
Creative
Best Practices

From top platforms to best practices, we’ve got everything marketers need to know about online video advertising. It’s no secret…

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Mobile Ad Formats: Creative Specs & Industry Standards

Mobile Ad Formats: Creative Specs & Industry…

29 October, 2020
UA
Creative
Best Practices

With so many options, finding the right mobile advertising formats to fit your goals can be overwhelming — but it…

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The 5 Best Snapchat Ad Examples Ever (With Tips for Marketers)

The 5 Best Snapchat Ad Examples Ever…

26 October, 2020
UA
Creative
Best Practices

Augmented reality, filters, scannable codes, and more make these Snapchat ad examples shareable and memorable. Snapchat Ad Examples With 249…

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The 5 Best Facebook Ads of All Time (And How to Copy Them)

The 5 Best Facebook Ads of All…

19 October, 2020
Creative
Technology
Best Practices

Creativity, cleverness, and a dash of humor go a long way towards making a Facebook marketing campaign successful. Facebook Marketing…

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The 6 Best Instagram Ads & What They All Have in Common

The 6 Best Instagram Ads & What…

24 August, 2020
UA
Creative
Best Practices

To engage with modern audiences, you’ll need Insta ads with wit, humor, and brand-right messaging like these examples. Insta Ads…

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The Creative Process Revolution

The Creative Process Revolution

17 August, 2020
Creative
Technology
Company News

Anyone who has worked with a creative studio has probably heard the same old story. It starts off with a…

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The 6 Best Display Ads Examples & What Makes Them Click-Worthy

The 6 Best Display Ads Examples &…

11 August, 2020
UA
Creative
Best Practices

Find out how these stellar display ads used simple best practices to make their mark. Display Ads Display ads are…

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