Google Play Updates Its Privacy and Security Policy

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Google Play Updates Its Privacy and Security Policy

Google Play Updates Its Privacy and Security…

29 July, 2021
ASO
General

Google announces new user data policies designed to provide more user transparency and to help people make informed choices about…

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How Will the iOS 15 Update Affect Marketing?

How Will the iOS 15 Update Affect…

19 July, 2021
ASO
Best Practices
General

On June 7th, Apple held its Worldwide Developer Conference (WWDC21), which kicked off with some of the biggest announcements in…

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Android Increasing Privacy Controls With Release of Android 12 Beta

Android Increasing Privacy Controls With Release of…

22 June, 2021
UA
ASO
General

Android users will soon have more control over how their data is used by apps and advertisers. By the end…

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Google Play takes another step closer to the App Store

Google Play takes another step closer to…

13 May, 2021
ASO
General

Google has announced another change to its policies for app metadata and introduced new guidelines for assets listed on its…

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ASO TIPS FOR THE NEW YEAR: Positioning Your Brand in the App Stores in 2021

ASO TIPS FOR THE NEW YEAR: Positioning…

25 January, 2021
ASO
Events
Best Practices

The undeniable benefit of ASO in a mobile app store listing is that it escalates App Store visibility and improves…

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Everything You Need to Know About Apple Search Ads

Everything You Need to Know About Apple…

13 January, 2021
UA
ASO
Best Practices

Apple is one of the biggest tech companies in the world, and their App Store has more than two million…

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How to Match Your Expectations for ASO vs SEO

How to Match Your Expectations for ASO…

8 December, 2020
ASO
SEO
General

Web Marketers, meet ASO. App Marketers, say Hello to SEO. Over the last 20 years, SEO and ASO (more recently)…

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Localization & Culturalization Tips That Boost App Growth

Localization & Culturalization Tips That Boost App…

20 November, 2020
ASO
Events

Localization is a hot topic among ASO experts. Adjusting your app store listing is necessary to reach a worldwide audience,…

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ASO’s Secret Weapon: A/B Testing with Google Play Store Listing Experiments

ASO’s Secret Weapon: A/B Testing with Google…

18 August, 2020
ASO
Best Practices
General

Testing graphics is a vital piece of the App Store Optimization puzzle in order to ensure your app page’s success.…

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