4 DTC Advertising Examples & What They Do Right

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CPG Marketing: Digital Innovation & DTC in a Fast-Paced Environment

CPG Marketing: Digital Innovation & DTC in…

25 February, 2021
UA
Events

In today's market conditions, traditional marketing strategies may not make the cut. To make a real impact on brand growth,…

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ASO TIPS FOR THE NEW YEAR: Positioning Your Brand in the App Stores in 2021

ASO TIPS FOR THE NEW YEAR: Positioning…

25 January, 2021
ASO
Events
Best Practices

The undeniable benefit of ASO in a mobile app store listing is that it escalates App Store visibility and improves…

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Webinar Recap: How Data is Revolutionizing Game Creatives for UA

Webinar Recap: How Data is Revolutionizing Game…

8 December, 2020
UA
Creative
Events

We’ve rounded up the highlights from our recent webinar with industry experts. https://www.youtube.com/watch?v=P6VnduoYz_U&t=1s Data is a valuable tool in user…

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Localization & Culturalization Tips That Boost App Growth

Localization & Culturalization Tips That Boost App…

20 November, 2020
ASO
Events

Localization is a hot topic among ASO experts. Adjusting your app store listing is necessary to reach a worldwide audience,…

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Art Meets Data in Today’s Creative Revolution

Art Meets Data in Today’s Creative Revolution

20 August, 2020
Creative
Technology
Events

Creatives have a huge impact on campaign performance, and yet the creative process is often not founded on much more…

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The Morning After: Mobile UA Post-IDFA

The Morning After: Mobile UA Post-IDFA

19 August, 2020
UA
Events

With iOS 14 around the corner and the de-facto depreciation of the IDFA, the world of mobile UA will need…

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All Conversion Points Lead to ASO

All Conversion Points Lead to ASO

3 July, 2020
ASO
Events

You know ASO is important - but which department should take ownership? ASO has benefits for teams ranging from SEO…

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MGS20 – Interview with Lee Spungin, VP Strategic Partnerships at yellowHEAD

MGS20 – Interview with Lee Spungin, VP…

2 June, 2020
Creative
Technology
Events

My, how the world has changed over the past several months! As the first MGS Global Virtual Conference rolls out…

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ASO Audit with yellowHEAD: How to Rank at the Top

ASO Audit with yellowHEAD: How to Rank…

22 May, 2020
ASO
Events

Uncover proven ASO strategies to boost your app growth! Without a doubt, App Store Optimization is an indispensable part of…

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