Everything You Need to Know About Apple Search Ads

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Everything You Need to Know About Apple Search Ads

Everything You Need to Know About Apple…

13 January, 2021
UA
ASO
Best Practices

Apple is one of the biggest tech companies in the world, and their App Store has more than two million…

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6 of the Best New Year Marketing Ideas

6 of the Best New Year Marketing…

7 January, 2021
UA
Best Practices
General

The turn of the year brings with it new hope and a host of new ideas that marketers can try…

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Easy Guide to Getting Familiar with Automated App Ads

Easy Guide to Getting Familiar with Automated…

6 January, 2021
UA
Best Practices
General

Facebook introduced app install ads, a system designed to tackle advertising problems on their platform. Quite frankly, this was the…

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How to Grow Your Mobile Games by Testing Ad Creative the Right Way

How to Grow Your Mobile Games by…

21 December, 2020
UA
Creative
Best Practices

Finding out what’s working — and what’s not — is key to mobile growth.  With so many ad formats, platforms,…

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5 Creative Optimization Tips for Social Casino UA

5 Creative Optimization Tips for Social Casino…

16 December, 2020
UA
Creative
Best Practices

Grab the attention of high-value social casino players with these user acquisition strategies. Social casino games are immensely popular, with…

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Online Ad Formats: The Ultimate Guide to Creative Optimization

Online Ad Formats: The Ultimate Guide to…

10 December, 2020
UA
Creative
Best Practices

Consider this blog post your one-stop shop for all things digital advertising. When it comes to online ad formats, marketers…

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Incremental Sales: What You Need to Know for the Best Outcomes

Incremental Sales: What You Need to Know…

1 December, 2020
UA
Best Practices
General

No matter the type of business you run, you will need to pay attention to multiple factors to evaluate your…

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Looking Back at the Best Holiday Ads in Recent Years for Inspiration

Looking Back at the Best Holiday Ads…

25 November, 2020
UA
Creative
Best Practices

It is not too late to start holiday marketing campaigns, although starting earlier  is always better. If you are unsure…

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Meta Descriptions, Titles & Headers – Everything you need to know

Meta Descriptions, Titles & Headers – Everything…

25 November, 2020
SEO
Best Practices

Jump to a section... What Are Meta Tags? Meet the Meta Title (a.k.a. the Title Tag, Page Title) Meta title…

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